Wolf Group OÜ establishes new entity in Germany

Wolf Group OÜ, one of Europe’s leading manufacturers and distributors of building materials, has established a new entity in Germany. The company is the brand owner of Penosil spray products, amongst other construction chemistry products and systems.
Wolf Group Deutschland GmbH is the 14th sales branch of the group, which is celebrating its 30th anniversary this year.
In recent years, the D-A-CH region (Germany, Austria and Switzerland) has emerged as the primary focus for the Wolf Group. The establishment of Wolf Group Deutschland GmbH is a strategic step in further strengthening the company's position within this key market, it said.
German-language markets have been trading partners with the Wolf Group for a decade, during which sales revenue has seen an impressive 65% increase.
The group said it has been a significant player in private label production, serving many prominent brands.
Peeter Tohver, Wolf Group CEO, and Melanie Beinker-Wahl, managing director of Wolf Group Deutschl, are confident that the new entity will enhance the company’s flagship brand, Penosil.
"We’re convinced that we’ll be able to sell Penosil more widely in this region,” Tohver said. “The very positive feedback we got from professionals at BAU 2023 exceeded all of our expectations.”
Beinker-Wahl added that the expansion will significantly improve the availability of home-brand products and elevate the company’s service level for D-A-CH customers.