Axalta Coating Systems has acquired U-POL Australia Pty Ltd and its affiliated entities.
These businesses will now operate under the umbrella of U-POL Ltd UK at Axalta.
For close to 30 years, U-POL Australia Pty Ltd and U-POL New Zealand Ltd have been exclusive importers of U-POL products, including the RAPTOR Coatings brand, into the Australian and New Zealand markets.
U-POL's portfolio of automotive refinishing products and accessories includes fillers, coatings, aerosols, adhesives, and paint-related products, as well as other automotive aftermarket protective coatings.
The addition of these offerings will expand Axalta's addressable market in the mainstream and economy refinish segments, according to the company.
“We believe this change will strengthen our local U-POL business in the long term, providing greater access to global systems and resources while maintaining our commitment to innovation and outstanding service for our customers,” global vice president for U-POL Ltd at Axalta, Mike Pentecost, said.
According to the company, it will continue business as usual as it ensures a seamless transition.
As part of the change Daniel Harper, current general sales and marketing manager of U-POL Australia, will assume the role of general manager – U-POL Australia & New Zealand at Axalta.
Axalta believes this acquisition marks an exciting new chapter for U-POL in Australia and New Zealand as it is expected to further strengthen its position in the market under Axalta’s leadership.
Axalta announces acquisition of of U-POL Australia & New Zealand
