Trivium launches metal packaging design competition

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Trivium has launched the Forever Canvas Challenge 2022 – inviting the creative community to help showcase aesthetic possibilities of metal packaging, including aerosols.

The design competition is calling for entries from the next generation of designers across the US and Europe, through a media campaign and outreach to leading graphic design colleges and universities. Entrants can choose one of the products in Trivium’s range and create ‘clever, eye-catching and memorable’ designs that champion this sustainable packaging form.

The competition is called Forever Canvas because aluminium and steel used at Trivium can be recycled forever. From food packaging to cosmetics, metal enables outstanding branding and graphics, especially as designs can be directly applied to its surface.

Winning designs will be made into real-life limited edition prototypes and shot by a leading packaging photographer. The resulting imagery will star on the new Trivium website and in a PR campaign across the US and Europe, including video content for social media. It is a great opportunity for new designers to launch themselves into the world of packaging design with a named credit for a leading company in metal packaging and a standout portfolio piece, said Trivium.

The competition is open now and closes on 4 January. Entries will be judged by a panel of Trivium experts along with two special guest judges: Andrew Gibbs, founder of Dieline, a major packaging design website, and Debrah Smith, creative director of packaging design visionaries, Smith&+Village.

Judges will be looking for: a great idea that has inspired the designs; an attractive design expression that has real stand-out power and reflects the product category; a design that lends itself to the properties of printing on metal; a design which brands would be proud to own, and consumers would want to display and keep in their homes.

Winners will be announced in February.

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