~Pourri., which produces odour spray Poo~Pourri, is collaborating with Supercell, a Finnish mobile gaming giant behind the CLASH series, at San Diego Comic-Con.
As of July 26, attendees have had the first opportunity to experience 'Bathroom Battlestation'. This is an immersive twist on the newly released NFC-enabled Poo~Pourri pocket sprayer that leverages 'Tap' technology to merge the bathroom experience with the World of CLASH.
"Everybody poops, no surprise there, but what most people might not know is that more than 50% of gamers play while going #2," said Suzy Young (Batiz), CEO of ~Pourri. "Since finding new ways to defeat funky smells is our specialty, being able to have honest conversations like this made working with this iconic gaming giant that much more fun. It's a pinch-me moment for our team to be at Comic-Con for the first time, and to be a part of creating a memorable experience for gamers around the world."
Developed by agency The Ninth, the NFC-enabled pocket sprayer unlocks in-game rewards via browser landing page for both Clash Royale and Clash of Clans when tapped to an NFC-capable smartphone.
Users can expect new Emotes for Clash Royale and an existing Decoration for Clash of Clans, plus chances to win prizes and earn Clash Rewards.
"We first experimented with our NFC-enabled bottles in 2023, and since then have been focused on expanding this new era of consumer engagement, including bringing it to SXSW this year," said Young (Batiz). "So when we were presented with the opportunity to collaborate with the Supercell team to not only create a limited edition scent and bottle, but be a part of their Bathroom Battlestation with our interactive 'Tap' experience, we jumped at the chance."
Formulated with essential oils and powered by the company's Proprietary Funk Lock™ Technology to trap bathroom odour under the water's surface, 'Battle Breeze' will be available in the Cypress Woods scent, an aromatic blend of pine and cedar paired with fresh citrus. The new pocket sprayer will come in limited 1 oz quantities.
~Pourri launches limited edition Poo-Pourri Pocket Sprayer at Comic-Con
